Markus Wirth

Dr. Markus Alexander Wirth (*1975) has been Chief Operating Officer and a member of the Management Board of RMS since autumn 2025. In addition to traditional COO responsibilities, he oversees content strategy and implementation, leads the media creation hub, print distribution and customer service, and drives the company's business and AI transformation.He aligns these functions to strengthen RMS’s operational performance and market relevance.   Previously, he was Chief Operating Officer and a member of the Executive Board of the Goldbach Group, responsible for Strategy, Data, Technology, Operations and Communication. Before that, he served as Group Chief Digital Officer at TX Group, leading corporate development, digital transformation and data & analytics. From 2012 to 2020, he was Global Head of Strategy and Retail Digital Transformation at COFRA Holding, shaping strategy and digital business development across international retail and investment activities. Earlier roles included Associate Principal at McKinsey & Company as well as positions at IBM and the University of St. Gallen, where he also contributed to the university’s digital transformation. Markus Wirth holds a Master’s degree and PhD (Dr. oec. HSG) from the University of St. Gallen and is a certified international board member (INSEAD).